Meet our Founder.
With career experiences spanning across all facets of event management, Nicole is a seasoned expert in creating high-impact experiences that drive business growth. Nicole brings a wealth of expertise in designing and executing events that not only engage audiences but also deliver measurable ROI. Specializing in everything from global conferences and executive programs to sponsored experiences and incentive events, Nicole ensures every detail—big or small—is perfectly executed, allowing clients to focus on the bigger picture.
Rooted in hospitality, Nicole's career began working at some of the best hotels in the Hyatt portfolio, followed by a key role on the pre-opening team at JW Marriott Austin. It was during these formative years in the hospitality industry that Nicole developed a deep understanding of customer service and event logistics—skills that have proven essential in delivering flawless experiences.
Nicole further honed event expertise at Opus Agency, a leading experiential marketing firm focused on B2B experiential events ranging from 10 - 80,000. There, she worked with global brands like Salesforce, Google, Docusign and Amazon, executing high-touch experiences that pushed creative boundaries while ensuring seamless logistical execution.
Having also led events at top companies like Coupa, Okta and Atlassian, Nicole has a proven track record of crafting events that accelerate sales cycles, engage key audiences, and generate significant pipeline growth. From executive programs and VIP experiences to comprehensive event strategies, Nicole collaborates closely with cross-functional teams to align every event with broader business goals.
Awards & Industry Involvement
Smart Meetings Magazine, “Stellar Performer” Smart Women in Meetings (2024)
CEMA, MPI, PCMA, SITE
Ready to create an unforgettable event that drives results? Let’s chat!